_____________ is a strategic approach to communicating the brand and company message to targeted customers in ways that are clear,concise,and consistent and yet are customizable as needed to maximize the impact on a particular audience.
A) Buzz marketing
B) Promotional campaign
C) Integrated marketing communications
D) Media buying
E) Sales promotion
Correct Answer:
Verified
Q33: Through the _ the sender translates an
Q34: The _ stage in the communication model
Q35: _ is an Internet-driven relationship between companies,their
Q36: _ takes place when the receiver interprets
Q37: The intended _ is the individual who
Q39: The _ is the source of the
Q40: Moving a customer past a need to
Q41: Before moving forward to develop a promotion
Q42: _ is the various ways a site
Q43: The _ method of promotion budgeting takes
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