When making product choices,Kristina chooses the products that her friend likes.This is an example of _____ affecting the actual choice decision.
A)Physical surroundings
B)Social circumstances
C)Time circumstances
D)Biorhythms
E)State of mind

Question

Quizplus · Accepted Answer

Shopping is a social activity and people are influenced by the social interaction at the time of purchase. A product is unlikely to be purchased if a friend does not like it.

When Making Product Choices,Kristina Chooses the Products That Her Friend