Which of the following is true of public relations?
A) It is restricted to management functions.
B) Its primary goal is to develop transactional relationships.
C) It is undertaken by companies primarily to facilitate sales promotions.
D) Its purpose is to create mutual goodwill among individuals and organizations.
E) It focuses on managing relationships with people solely within an organization.
Correct Answer:
Verified
Q22: To gauge consumer response on their new
Q23: Corporate advertising is a smaller category of
Q24: Reputation management:
A) is a short-term tactical process.
B)
Q25: Forever 21,a company that manufactures fashion clothing,believes
Q26: _ is the generation of news about
Q28: Which of the following is true of
Q29: Which of the following statements about publicity
Q30: For a majority of companies,it's easier to
Q31: Inkheart,a fashion clothing boutique,has recently started placing
Q32: The traditional name for public relations advertising
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