A(n)_____ copy style uses figures of speech such as puns,alliteration,assonance,rhymes,humor and exaggeration.
A) institutional
B) straight-sell
C) command
D) device
E) directive

Question

Quizplus · Accepted Answer

With any copy style, the copywriter may use some device copy to enhance attention, interest, and memorability. Device copy uses figures of speech such as puns, alliteration, assonance, and rhymes as well as humor and exaggeration.

A(n)_____ Copy Style Uses Figures of Speech Such as Puns,alliteration,assonance,rhymes,humor