The process of locating potential customers for a good or service is defined as _____.

Question

Quizplus · Accepted Answer

The process of locating potential customers for a good or service is known as prospecting. It is an important step in the sales process, which involves identifying and assessing potential customers who may be interested in buying the product or service. Adapting, investigating, anticipating, and inquiring are not the correct terms to describe this process.

The Process of Locating Potential Customers for a Good or Service