Sandra is a tennis enthusiast.She is also an avid collector of sports memorabilia,and a frequent attendee to auctions where she buys items owned by the tennis stars of yesteryears.In this instance,Sandra expresses her ideal social self through her purchasing behavior.

Question

Quizplus · Accepted Answer

The ideal social self represents the image that a consumer would like others to have about him or her,whereas the extended self represents the various possessions that a consumer owns that help him form perceptions about himself.

Sandra Is a Tennis Enthusiast