The degree to which a consumer is open to new ideas and quick to buy new products,services,or experiences early in their introduction is referred to as consumer _____.

Question

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The degree to which a consumer is open to new ideas and quick to buy new products, services, or experiences early in their introduction is known as innovativeness. Consumers who have high innovativeness tend to be early adopters who enjoy trying out new products and services before they become mainstream.

The Degree to Which a Consumer Is Open to New