An environment with a favorable functional quality tends to be associated with some degree of positive affect.
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Q19: The presence of background music enhances service
Q21: State-oriented consumers are affected less by emotions
Q22: State-oriented shoppers' purchasing and shopping value perceptions
Q23: Utilitarian shopping value represents the worth of
Q24: Pop music used in the background contributes
Q25: Personal shopping value (PSV)is the overall subjective
Q29: Retail personality is the way a retail
Q30: Action-oriented shoppers who are emotionally aroused are
Q31: Feelings of dominance among action-oriented shoppers increase
Q40: Retailers with a high proportion of action-oriented
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