Which of the following types of shopping is most likely to provide the greatest utilitarian shopping value?
A) Acquisitional shopping
B) Epistemic shopping
C) Experiential shopping
D) Impulsive shopping
E) Unplanned shopping

Question

Quizplus · Accepted Answer

Acquisitional shopping is focused on achieving a specific goal, such as purchasing a necessary item or completing a routine task. This type of shopping is most likely to provide the greatest utilitarian value because it is goal-oriented and results in the acquisition of products that serve a practical purpose. Epistemic, experiential, impulsive, and unplanned shopping are more focused on exploration, novelty, and emotional gratification, which are less closely associated with utilitarian value.

Which of the Following Types of Shopping Is Most Likely