Greg is considering the purchase of a new truck.He wants to purchase the best one within his budget.He searches the Internet,asks friends,and visits dealerships to learn more about different brands and their features.He even found a website where he can directly compare different brands to help him in his decision.Which of the following decision-making perspectives would best describe Greg's decision-making process?
A) Experiential decision-making perspective
B) Behavioral influence decision-making perspective
C) Functional decision-making perspective
D) Implemental decision-making perspective
E) Rational decision-making perspective

Question

Quizplus · Accepted Answer

Greg's decision-making process involves researching and comparing different brands and their features in order to choose the best option within his budget. This approach is consistent with the rational decision-making perspective, which involves gathering and analyzing information before making a decision. The other decision-making perspectives listed are not as applicable to Greg's process. The experiential decision-making perspective involves relying on personal feelings and experiences, the behavioral influence decision-making perspective involves being influenced by external factors, the functional decision-making perspective involves focusing on the practical aspects of a decision, and the implemental decision-making perspective involves planning and taking action to implement a decision.

Greg Is Considering the Purchase of a New Truck