Group membership influences an individual's purchase decisions and behavior in both overt and subtle ways.

Name: Group membership influences an individual's purchase decisions and behavior in both overt and subtle ways.
Brand: Quizplus
Rating: 5.0 (51 reviews)

Question

Quizplus · Accepted Answer

Group membership can affect an individual's purchase decisions and behavior in various ways, such as through social norms, peer pressure, and shared values and interests. These influences can be either obvious or discreet, but they can have a significant impact on consumer behavior.

Group Membership Influences an Individual's Purchase Decisions and Behavior in Both