The capacity of a communication method to transmit information is known as:
A)media richness.
B)information load.
C)channel frequency.
D)channel noise.
E)media amplitudE.

Question

Quizplus · Accepted Answer

Media richness refers to the capacity of a communication method to convey nonverbal cues, facilitate feedback and personalization, and allow for multiple channels of communication. It is directly related to the amount and complexity of information that can be transmitted through the channel.

Option B (information load) refers to the amount of information that a person can handle at a given time, which is not the same as the capacity of the communication method. Option C (channel frequency) refers to the number of times a signal can cycle within a given timeframe, which is irrelevant to the capacity of the communication method. Option D (channel noise) refers to any interference or disturbance that affects the signal quality, which is not the same as the capacity to transmit information. Option E (media amplitude) refers to the strength or intensity of a signal, which is not directly related to the capacity of the communication method to transmit information.

The Capacity of a Communication Method to Transmit Information Is