Which of the following is true of generic products?
A) They are identified through a brand name owned by a wholesaler or retailer.
B) They are identified through a brand name owned by a manufacturer or other producer.
C) They are well known national brands sold exclusively through a joint venture between a manufacturer and a retailer.
D) They are characterized by plain labels, little or no advertising, and no brand names.

Question

Quizplus · Accepted Answer

Generic products are typically characterized by their plain labels, minimal to no advertising, and the absence of brand names, distinguishing them from branded products that rely on brand identity and marketing.

Which of the Following Is True of Generic Products