A linked and closely integrated set of competitive assets centered around one or more cross-functional capabilities and closely integrated competitive assets is termed:
A) organizational assets.
B) a resource bundle.
C) a resource capability.
D) functional method compilation.
E) integrated asset advantage.

Question

Quizplus · Accepted Answer

The term "resource bundle" refers to a linked and closely integrated set of competitive assets centered around one or more cross-functional capabilities. This set of assets creates a competitive advantage for the organization. Therefore, option B is the best choice. Options A, C, D, and E are not the correct terms to describe this concept.

A Linked and Closely Integrated Set of Competitive Assets Centered