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For a Diversified Company to Be a Strong Performer

Question 64

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For a diversified company to be a strong performer


A) a substantial portion of its revenues and expenses must come from business units with relatively low attractiveness scores.
B) its principal business must be in industries with a good outlook for growth and above-average profitability.
C) its business units in high attractiveness score industries should be candidates for divesture.
D) its business units must operate within the favorable aspects of their industry environment.
E) its business units must have a popular image, even if the performance of their products does not greatly satisfy buyer expectations.

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