One of the two basic factors that account for greater market similarities among industrial goods customers and consumer goods customers is the motive or intent of the user differs.For example,industrial consumers are seeking ________,whereas the ultimate consumer is seeking satisfaction.

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The Answer of One of the two basic factors that account for greater market similarities among industrial goods customers and consumer goods customers is the motive or intent of the user differs.For example,industrial consumers are seeking ________,whereas the ultimate consumer is seeking satisfaction.

One of the Two Basic Factors That Account for Greater