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Which of the Following Statements About the Use of Slice-Of-Life

Question 15

Multiple Choice

Which of the following statements about the use of slice-of-life executions is NOT true?


A) Slice-of-life executions are sometimes criticized for being unrealistic and irritating.
B) Slice-of-life executions often present a problem consumers encounter and suggest a solution.
C) Slice-of-life executions feature a real person talking on the behalf of a product or service based on his or her personal use of and/or experiences with it.
D) Slice-of-life executions have also been used in ads for financial institutions that try to show how their products and services can allow a customer to reach their future aspirations.

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