Over the past decade,the amount of money consumer products firms devote to ______ has been declining while the amount spent on _____ has been increasing.

Question

Quizplus · Accepted Answer

The first part of the sentence suggests that there has been a decline in spending on consumer promotions, which rules out options A and D. The second part indicates an increase in spending on media advertising, which eliminates option C. Therefore, the correct answer is B, which states that consumer products firms are spending less on media advertising and more on sales promotions.

Over the Past Decade,the Amount of Money Consumer Products Firms