While _____ can offer geographic selectivity,it is not a selective medium in terms of demographics or lifestyle characteristics.
A) radio
B) newspapers
C) magazines
D) television

Question

Quizplus · Accepted Answer

Newspapers offer geographic selectivity because they are often local or regional, allowing advertisers to target specific geographic areas. However, they are not considered selective in terms of demographics or lifestyle characteristics because their readership can be very broad and varied, not limited to specific demographic or lifestyle groups.

While _____ Can Offer Geographic Selectivity,it Is Not a Selective