In a study in the Netherlands,Belgium and Germany,respondents were asked several questions that asked them to rate imported meat against locally-produced meat.In all cases,locally-produced meat was rated much higher even though the meat from all three nations is virtually indistinguishable._____ Screens based on learned factors led to this perceived differences.

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Each consumer uses psychological screens to evaluate,filter,and personalize information according to subjective emotional standards.These screens evaluate data based on innate factors,such as the consumer's personality and instinctive human needs,and learned factors,such as self-concept,interests,attitudes,beliefs,past experiences,and lifestyle.

In a Study in the Netherlands,Belgium and Germany,respondents Were Asked