A marketer of Muir Glen brand organic soups would want to stimulate primary demand for its brand of soups.

Name: A marketer of Muir Glen brand organic soups would want to stimulate primary demand for its brand of soups.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Primary demand is consumer demand for the whole product category,not just the company's own brand.Companies increase their promotional efforts but emphasize selective demand to impress customers with the subtle advantages of their particular brand.

A Marketer of Muir Glen Brand Organic Soups Would Want