________ is a major component of a promotion mix.
A)Distribution
B)Market segmentation
C)Pricing
D)Public relations

Question

Quizplus · Accepted Answer

Public relations is a key component of a promotion mix, which also includes advertising, personal selling, and sales promotion. Public relations involves managing communication and relationships with stakeholders, such as customers, employees, investors, and the press, to build and maintain a positive image of the company and its products or services. Through public relations, companies can generate earned media coverage, manage crises, and build trust and credibility with their audiences.

________ Is a Major Component of a Promotion Mix