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A Company That Wants to Make Special Organizational Arrangements for Selling

Question 66

Multiple Choice

A company that wants to make special organizational arrangements for selling to its major accounts is least likely to:


A) Use its field sales executives to sell to these accounts.
B) Set up a separate division to deal with these key accounts.
C) Set up a separate sales force to service the major accounts.
D) Use its top sales executives to handle these accounts.
E) Use the rep whose territory includes the home office of a major account.

Correct Answer:

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