Scenario-based press releases,key discussion points,and procedures to activate the organization's website are all part of which step in an effective crisis management plan?
A) Get ready before the crisis hits.
B) Communicate quickly, but accurately.
C) Use the Internet.
D) Do the right thing.

Question

Quizplus · Accepted Answer

Step one in effective crisis management is to get ready before the crisis hits, which includes preparing scenario-based press releases, key discussion points, and procedures to activate the organization's website. This step helps to ensure that the organization is ready to quickly and accurately communicate with stakeholders in the event of a crisis. Choice B, "Communicate quickly, but accurately," is also an important step in crisis management, but it is not the best choice for this question, as it does not specifically refer to the development of scenario-based press releases and other preparatory measures. Choice C, "Use the Internet," is a strategy that may be used during a crisis, but it is not a step in the overall crisis management plan. Choice D, "Do the right thing," is a general principle of crisis management, but it does not represent a specific step that an organization can take to prepare for a crisis.

Scenario-Based Press Releases,key Discussion Points,and Procedures to Activate the Organization's