Which One of the Following Is Not a Substantive Culture-Changing

Which one of the following is not a substantive culture-changing action that a company's managers can undertake to alter a problem culture?

A) Promoting individuals who are known to possess the desired cultural traits, who have stepped forward to advocate the shift to a different culture, and who can serve as role models for the desired cultural behavior
B) Appointing outsiders with the desired cultural attributes to high-profile positions
C) Screening all candidates for new positions carefully, hiring only those who appear to fit in with the new culture
D) Urging company personnel to search outside the company for work practices and operating approaches that may be an improvement over what the company is presently doing and paying sizable bonuses to those employees who identify practices that the company ends up adopting
E) Designing compensation incentives that boost the pay of teams and individuals who display the desired cultural behaviors and hit change-resisters in the pocketbook