Which two tests of a resource's competitive power determine whether a company's competitive advantage can be sustained in the face of active competition?
A) Whether the resource or capability is competitively valuable and/or is something that rivals lack.
B) Whether the resource or capability is rare and/or is hard to copy.
C) Whether the resource or capability is easy to copy.
D) Whether the resource or capability is competitively valuable and/or are there good substitutes available for the resource.
E) Whether the resource or capability is hard to copy and/or can be trumped by different types of resources and capabilities.
Correct Answer:
Verified
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