Determining Whether a Company's Prices and Costs Are Competitive

Determining whether a company's prices and costs are competitive

A) requires looking at the costs of a company's competitively relevant suppliers and forward channel allies (distributors/dealers) .
B) requires considering the costs of a company's internally performed activities.
C) involves the use of benchmarking the costs in a company's value chain system (the costs of its suppliers, its internally performed activities, the costs of its distributors/dealers) against the costs of the value chain systems employed by rival firms.
D) typically involves the use of activity-based cost accounting.
E) All of these.