What a company's top executives are saying about where the company is headed and about what the company's future product-customer-market-technology will be
A) indicates what kind of business model the company is going to have in the future.
B) constitutes their strategic vision for the company.
C) signals what the firm's strategy will be.
D) serves to define the company's mission.
E) indicates what the company's long-term strategic plan is.

Question

Quizplus · Accepted Answer

The statements made by a company's top executives about where the company is headed and its future product-customer-market-technology constitute their strategic vision for the company. It outlines the direction and goals for the company's future growth and development.

What a Company's Top Executives Are Saying About Where the Company