Which of the following is NOT a current trend that is affecting marketing strategy planning?
A) more attention to targeted media
B) lower stock turns on higher margin items
C) slower real income growth in United States
D) growth of mass-merchandising
E) growth of larger, more powerful retail chains

Question

Quizplus · Accepted Answer

"lower stock turns on higher margin items" is not a trend, but "lower markups on higher stock turn items" is a trend.

Which of the Following Is NOT a Current Trend That