Which of the following is NOT a current trend affecting marketing strategy planning?
A) slower new-product development.
B) growth of value pricing.
C) more multichannel shopping.
D) more attention to profitability, not just sales.
E) international expansion by retailers.

Question

Quizplus · Accepted Answer

Slower new-product development is not a current trend affecting marketing strategy planning. The other options listed (B, C, D, and E) are all current trends affecting marketing strategy planning.

Which of the Following Is NOT a Current Trend Affecting