The best way to reach EARLY adopters is through:
A) impersonal and scientific information media.
B) salespeople and mass media.
C) innovators.
D) the mass media.
E) opinion leaders.
Correct Answer:
Verified
Q292: The _ can help the promotion effort
Q293: A research report shows that a magazine's
Q294: Stay-at-home moms who write blogs about child-rearing
Q295: The LATE MAJORITY:
A) make a lot of
Q296: The EARLY MAJORITY have a lot of
Q298: Regarding opinion leadership, which of the following
Q299: Regarding adoption curve groups, which of the
Q300: Early adopters, compared to innovators:
A) Adopt a
Q301: A firm with a product in the
Q302: During the market growth stage of the
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