Sam's merchandise is sold in large quantities and stacked high on metal shelving.This merchandising gives the customer a message of low prices.Which of the following merchandising techniques is Sam's using?
A)tonnage merchandising
B)price lining
C)color presentation
D)frontage presentation
E)atmospherics

Question

Quizplus · Accepted Answer

A tonnage display is stacking the merchandise high with the anticipation that it will "fly" out the door from capturing the customer's attention and insinuating that it is a good buy.

Sam's Merchandise Is Sold in Large Quantities and Stacked High