Which of the following is NOT TRUE regarding frequent shopper programs?
A) Frequent shopper programs are programs that identify and provide rewards to customers who patronize a retailer.
B) Frequent shopper programs are also commonly called loyalty programs.
C) When retailers in the United States issue customers a frequent shopper card,the companies are legally required to obtain the customers' permission to share personal information.
D) Frequent shopper programs can consist simply by a retailer offering a private-label credit card.
E) Frequent shopper programs can provide customer information automatically to the retailer when customers have their program card scanned at the time of transaction.
Correct Answer:
Verified
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A)Frequent
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