Ben saw a 30-minute TV show with George Foreman on it.During the show,Foreman was showing how to prepare a variety of foods so that they would be totally fat-free.Each item was prepared using a special cooker.During the show the TV audience was given several opportunities to buy the cooker.Ben was watching:
A) an infomercial
B) direct selling
C) a sales promotion
D) outbound telemarketing
E) interactive online retailing
Correct Answer:
Verified
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Q28: Which of the following statements about Internet
Q29: Which of the following is NOT a
Q30: Automated retailing:
A)is most effective in high traffic
Q31: Matt used to shop for electronics at
Q33: If L'Oreal cosmetic products wanted to sell
Q34: Which retail channel has the ability to
Q35: The major advantage of TV home shopping
Q36: _ and personalized recommendations of complementary merchandise
Q37: Infomercials:
A)are 60-second commercials.
B)usually solicit orders placed by
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