The major advantage of TV home shopping compared to catalog retailing is:
A) its ability to create time and place utility
B) the lack of federal regulation of the media
C) the easy return policy for unsatisfactory products
D) its ability to schedule when certain types of merchandise will be shown
E) that customers can see the merchandise demonstrated on TV
Correct Answer:
Verified
Q30: Automated retailing:
A)is most effective in high traffic
Q31: Matt used to shop for electronics at
Q32: Ben saw a 30-minute TV show with
Q33: If L'Oreal cosmetic products wanted to sell
Q34: Which retail channel has the ability to
Q36: _ and personalized recommendations of complementary merchandise
Q37: Infomercials:
A)are 60-second commercials.
B)usually solicit orders placed by
Q38: Redbox,who competes against Netflix and Blockbuster uses
Q39: Which retail channel has the least perceived
Q40: The percentage of total purchases made by
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