Which of the following statements is true of TV home shopping?
A) Goods are automatically dispensed to customers on cash payment.
B) There are two types of advertising: party plan and multilevel.
C) The impact of advertisements on people cannot be determined accurately.
D) Salespeople interact directly with customers.
E) Customers can see the merchandise demonstrations before buying.

Question

Quizplus · Accepted Answer

The major advantage of TV home shopping is that customers can see the merchandise demonstrated either on their television screens or through streaming videos on the Internet.In response to the increase in cooking,decorating,do-it-yourself,and other lifestyle programming,home shopping retailers have incorporated more demonstrations into their programming in an attempt to educate their potential customers.

Which of the Following Statements Is True of TV Home