Direct selling is characterized by all of these EXCEPT that it is not _____.
A) a highly interactive form of retailing
B) taking place in the home
C) mainly performed by independent agents
D) a low cost method of retailing
E) used for selling personal care products

Question

Quizplus · Accepted Answer

Direct selling is a highly interactive retail channel in which considerable information is conveyed to customers through face-to-face discussions and demonstrations.However,providing this high level of personalized information,including extensive demonstrations,is costly.

Direct Selling Is Characterized by All of These EXCEPT That