Which of the following is a disadvantage of technology leadership?
A)Lower profit margins
B)Intense competition
C)Loss of brand image
D)The need to educate buyers
E)Establishment of entry barriers

Question

Quizplus · Accepted Answer

Being the leader can be more costly than being the follower (there's good reason the forefront of technology is often called the bleeding edge). These costs include educating buyers unfamiliar with the new technology, building an infrastructure to support the technology, and developing complementary products to achieve the technology's full potential.

Which of the Following Is a Disadvantage of Technology Leadership