In the context to barriers to international communication,_____________ refer(s) to the number of other messages competing for a potential consumer's attention.
A) alternative signals
B) source effects
C) noise
D) channels effects
E) ad effects
Correct Answer:
Verified
Q41: The effectiveness of a firm's international communication
Q42: Country of origin effects are:
A) always negative
B)
Q43: In the context of communications strategy,push strategies
Q44: _ communications occurs whenever a firm uses
Q45: In regard to communication strategy,a _ strategy
Q47: If a firm chooses to use direct
Q48: Direct selling,sales promotion,direct marketing,and advertising are all
Q49: A pull strategy is generally favoured by
A)
Q50: _ occur when the receiver of the
Q51: The three main factors that determine the
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