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According to Michael Porter,_____ and _____ Are the Two Basic

Question 50

Multiple Choice

According to Michael Porter,_____ and _____ are the two basic strategies for improving creating value and attaining a competitive advantage in an industry.


A) differentiation; low-cost
B) value creation; generalization
C) one-size-fits-all; zero-sum
D) comparison; standardization
E) profitability; strategic fit

Correct Answer:

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