The Balanced Scorecard Approach Is Based on

The balanced scorecard approach is based on

A) measures of the company's performance across financial, operational, strategic, and human resource dimensions.
B) measures of the effectiveness of the company's competitors, within and across the international markets in which the company competes.
C) an integration of strategic planning with a company's budgeting processes.
D) ensuring that market demand is closely coordinated with production volume, achieving a balanced level of inventory across markets.
E) ensuring that measures suggesting negative performance are balanced against a corresponding set of measures indicating positive performance of the company.