Some evidence suggests that pioneers gain and maintain a competitive advantage in new markets.

Question

Quizplus · Accepted Answer

Pioneers are the first movers in a new market and can gain advantages such as establishing brand recognition, securing key locations or resources, and building customer loyalty. They may also have lower competition initially, allowing them to capture a larger market share. With proper strategic planning, pioneers can maintain their advantage in the long term.

Some Evidence Suggests That Pioneers Gain and Maintain a Competitive