The local vocational college wants to run an ad on the same page as an article congratulating recent high school graduates. To ensure receiving this spot, the college will need to pay a _____ rate.

Question

Quizplus · Accepted Answer

A preferred position refers to advertising space that is considered to be prime or desirable. In this case, the vocational college wants to be placed on the same page as an article congratulating high school graduates, which is likely a popular and well-read page, making it a desirable position. The term "preferred" implies that the position is not the absolute best, but it is still a favorable choice.

The Local Vocational College Wants to Run an Ad on the Same