Psychographics are useful in the marketing of all products because psychographic systems are, such as VALS, are easy to use.

Question

Quizplus · Accepted Answer

Psychographic systems such as VALS can be useful in the marketing of all products, but they require careful analysis and interpretation. They are not necessarily easy to use and may require a significant investment of time and resources to implement effectively. Additionally, the accuracy of psychographic data depends on the quality of the underlying research and sample size, which can vary widely in different contexts.

Psychographics Are Useful in the Marketing of All Products Because