When designing a social media campaign, the first step is to identify the target audience.
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Q2: Smartphone owners tend to be older and
Q2: The term social media refers exclusively to
Q4: For all Facebook pages, the conversion rate
Q6: Salesforce.com specializes in helping firms to engage
Q8: Positive engagement through social media often makes
Q9: Firms should not attempt to educate customers
Q12: Keyword analysis refers to the study of
Q14: A blog is an example of a
Q15: About half of smartphone users in the
Q19: The focus of social media efforts targeted
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