The sales process refers to the checklist salespeople use to prepare for addressing prospects' objections.

Name: The sales process refers to the checklist salespeople use to prepare for addressing prospects' objections.
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Question

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The sales process refers to the salesperson's sequential series of actions that leads toward the customer taking a desired action and ends with a follow-up to ensure purchase satisfaction. This desired action by a prospect is usually buying, which is the most important action.

The Sales Process Refers to the Checklist Salespeople Use to Prepare