In the early 1900s,your great-grandfather probably purchased his first automobile.After years of driving horses and buggies,your great-grandfather got in his new car and drove it into his new garage.Great-grandfather's new automobile was an example of a:
A)continuous innovation.
B)dynamically continuous innovation.
C)dramatically continuous innovation.
D)discontinuous innovation.

Question

Quizplus · Accepted Answer

A discontinuous innovation is a new product that requires consumers to adopt new behaviors, as automobiles did when they replaced horse-drawn carriages.

In the Early 1900s,your Great-Grandfather Probably Purchased His First Automobile