Consumer socialization is the process by which people acquire the skills,knowledge,and attitudes:
A)required to get along with other consumers at the supermarket and in other retail outlets.
B)important to being able to know a good deal at the point of sale when they go shopping.
C)necessary to be able to return merchandise to a store for a full refund.
D)necessary to function as consumers.

Question

Quizplus · Accepted Answer

Consumer socialization is the process of acquiring knowledge, skills, and attitudes necessary to function as a consumer, which includes understanding marketing messages, making informed purchase decisions, and developing consumer behavior patterns. It involves acquiring the capability to recognize products and brands, understand their attributes and benefits, and evaluate competing alternatives for their worth.

Consumer Socialization Is the Process by Which People Acquire the Skills,knowledge,and