Differences in motivation,consumer behaviors,and decision-making processes are considered when international sales promotion campaigns are developed.

Question

Quizplus · Accepted Answer

This is true, as cultural and environmental factors impact consumer behavior and decision-making processes in different countries, which in turn affects how promotions are received and acted upon by consumers. Thus, international sales promotion campaigns must be tailored to account for these differences.

Differences in Motivation,consumer Behaviors,and Decision-Making Processes Are Considered When International