Increasingly, retailers are opting for a dual online and offline channel, as they realize that as well as having an online presence, _______ stores play an important role in brand awareness and brand building.
A)intangible
B)physical
C)online
D)non

Question

Quizplus · Accepted Answer

The context mentions that retailers are opting for a dual online and offline channel, which implies that they have both physical (offline) and online channels. The sentence further highlights that physical stores play an important role in brand awareness and brand building. Therefore, the best choice is B - physical.

Increasingly, Retailers Are Opting for a Dual Online and Offline